The Santa Clarita Valley Auto Dealers Association is offering area residents the chance to help their school win a $1,000 donation as part of the “Be Cool to My School” Test-Drive Rally. Points will be awarded for each person (18 and over) who test-drives or purchases a car at any participating Valencia Auto Center dealership during the month of May. The elementary, junior high, and senior high schools with the most points will each be awarded $1,000, totaling $3,000 in cash prizes.
In conjunction with the City of Santa Clarita’s ongoing campaign to encourage residents to “shop local,” the Santa Clarita Valley Auto Dealers Association is offering the “Be Cool to My School” contest as another means of giving back to the community. “We’re very proud of the schools in this area,” says Don Fleming, president of the Santa Clarita Valley Auto Dealers Association and owner/general manager of Valencia Acura, “and it is our honor to participate in this way to get some much needed money to them and at the same time make parents aware of the Valencia Auto Center.”
For each automobile sold in Santa Clarita, according to the City’s Web site, 1 percent of the taxable sale goes to the City, providing an important source of revenue. “By shopping locally, buyers of automobiles help Santa Clarita build new parks, roads, and other amenities in addition to supporting local safety and City services,” states Jason Crawford, marketing & economic development manager for the City of Santa Clarita. Currently 41 percent of the City’s general fund comes from sales tax, with new motor vehicle sales accounting for more than $6 million in revenue for the City in 2006, according to City reports.
The Valencia Auto Center Test-Drive Rally represents yet another way that Santa Clarita residents can make sure the dollars they spend in Santa Clarita stay in Santa Clarita. “The City of Santa Clarita is pleased to support the ?Be Cool to My School’ campaign because we know it benefits the community as a whole,” states Crawford.
Each test-drive will earn a designated school 100 points, and each vehicle purchase will be worth 1,000 points. Test-drivers will fill out information cards, available at participating dealerships, to track school points. Prizes will also be awarded to individual students and classes who bring in the most test-drivers.