Local marketing firm KHTS Marketing describes the methods that allow them to deliver top-of-the-line websites to their Santa Clarita business clientele.
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Building a website in 2020 requires a number of different skills. In order to be effective, a modern business website needs to stand out from the crowd with a clean layout, great graphics and optimization for all users.
Officials from KHTS Marketing understand these problems and have solutions for their clients. Recently, the KHTS team listed some key points to keep in mind when developing a business website.
Related: KHTS Marketing Keeps Websites Current With Content Development Strategies
Firstly, KHTS Marketing recommends web designers pay attention to responsive design trends. Responsive design allows a website to be easy to use both on smartphones and traditional computers.
Because people move between devices when making purchasing decisions, responsive design can help meet clients where they’re at, no matter what device they’re using.
Secondly, the Santa Clarita marketing firm explained how their talented design team creates custom graphics, logos and branding as needed for their clients.
By making sure websites convey the personality of small and local businesses, as well as the Santa Clarita community, they’re able to build a connection with potential customers.
Next, KHTS Marketing discussed the importance of social media integration and search engine optimization. By structuring web content in a way that allows it to be easily shared on social media, businesses can improve their visibility online.
It’s also important to keep in mind what search engines prioritize when ranking web content. The content creation specialists at KHTS Marketing have been working in the Santa Clarita search terms for years, and know how to target a business’ web content to trend locally.
Additionally, officials from the Santa Clarita marketing firm noted that accessibility is becoming an increasingly important part of the online landscape. Websites have gotten complicated to build, and sometimes the flashy technology behind the scenes doesn’t work for people with disabilities.
KHTS Marketing staff are well-versed in how to build a website that is useful to everyone, including those who are blind or visually impaired. To meet professional standards and federal guidelines, officials with KHTS Marketing run tests to check for website accessibility.
Because websites are the online “face” of a business, it’s important to make a good impression. KHTS Marketing staff members understand the needs of small and local Santa Clarita businesses and are excited to help businesses in the valley succeed.
24320 Main St.
Newhall, CA 91321
(661) 298-1220
khtsmarketing@hometownstation.com
Since KHTS first launched back in 1990, it has become a full service advertising agency specializing in Santa Clarita Search Engine Optimization. The KHTS Marketing department acts as a unique advertising company that utilizes the airwaves, hometownstation.com, daily newsletters that go out to more than 34,000 local residents, the KHTS Home and Garden Show and much more to promote clients. Businesses interested in taking their companies to the next level can utilize KHTS as a full service marketing agency, with a individualized strategy created just for them. Considered the Santa Clarita SEO masters, KHTS is the premier marketing company in the Santa Clarita Valley and beyond.
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Among the most important things not mentioned in the article are website speed and security, both of which are primary ranking factors. A slow-loading website, particularly on mobile devices will have a difficult time achieving top rankings.